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Thursday, 23 June 2011

Luxe: The 2.0 collection by Pratesi


After a childhood spent in poly-cotton bed sheets I’ve become a bit of a bed linen snob with a real phobia of any less than 100% Egyptian cotton or minus 300 thread count. Well my fellow bed linen connoisseurs -that’s all changed. Step forward Pratesi, a the 105 year old Italian company best known for producing the finest, most coveted home linens in the world, beloved by the international jet set, royal households and Hollywood A-listers. The Pratesi’s have had numerous famous clients over the years including Ernest Hemingway, Elizabeth Taylor and the Saudi Royal family to name but a few. Madonna, Stella McCartney and Jennifer Lopez are also fans. They have just launched their latest, the 2.0 collection which features a set of innovative wrinkle-free 100% Italian linen sheets that go directly from the dryer to the bed and get softer and softer as washed, with prices starting from £800 for a full set of bed linens –lovely! My birthday’s on the 29th of this month, -I’m guessing you all know what I want –right? For more information about Pratesi’s 2.0 collection visit: http://ue.pratesi.com/

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